Ribble Cycles

125 years brand campaign

BRAND STRATEGY

  • Global strategy to increase awareness.

  • Campaigns aligned to commercial plans.

  • Influencer, athlete and partner marketing.

  • Digital content that engage audiences.

Berghaus

Live for Adventure

BRAND CREATIVE

  • Research and insights to develop concepts

  • Brand books, guidelines and identity development.

  • Global roll out and channel alignment

  • Content creator briefings and art direction.

CONTENT CREATION

  • Art direction and production briefs

  • Alignment to media plans for channel optimisation

  • Case study. Gleneagles brand video

Digital creative

  • Digital performance. SEO, PPC and Social

  • E-commerce, UX and CRM

  • Digital ad creation and analysis

  • Journey mapping to increase conversions.

Ribble Cycles

  • E-commerce product launch of new bike.

  • Content planning and UX to increase conversions.